Franziska Marquart

Franziska Marquart

Tenure Track Assistant Professor

ORCID: 0000-0002-8800-9303

Publication year:
All
21 - 30 out of 35Page size: 10
Sort by: Title

  1. Petty, R.E. & Cacioppo, J. T., 1986. Communication and persuasion: Central and peripheral routes to attitude change

    Marquart, Franziska & Naderer, B., 2016, Schlüsselwerke der Medienwirkungsforschung. Potthoff, M. (ed.). Springer VS, p. 231-242

    Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

  2. Positively valenced, calming political ads their influence on the correspondence between implicit and explicit attitudes

    Arendt, F., Marquart, Franziska & Matthes, J., 2013, In: Journal of Media Psychology. 25, 2, p. 72-82 11 p.

    Research output: Contribution to journal › Journal article › Research › peer-review

  3. Publication Bias

    Marquart, Franziska, 2017, The International Encyclopedia of Communication Research Methods. Matthes, J. (ed.).

    Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research

  4. Published

    Questionable Research Practices in Experimental Communication Research: A Systematic Analysis From 1980 to 2013

    Matthes, J., Marquart, Franziska, Naderer, B., Arendt, F., Schmuck, D. & Adam, K., 2 Oct 2015, In: Communication Methods and Measures. 9, 4, p. 193-207 15 p.

    Research output: Contribution to journal › Journal article › Research › peer-review

  5. Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008

    Marquart, Franziska, 2013, In: Österreichische Zeitschrift für Politikwissenschaft. 42, 4, p. 353-371

    Research output: Contribution to journal › Journal article › Research › peer-review

  6. School lessons, social media and political events in a get-out-the-vote campaign: successful drivers of political engagement among youth?

    Ohme, J., Marquart, Franziska & Kristensen, L. M., 8 Aug 2020, In: Journal of Youth Studies. 23, 7, p. 886-908 23 p.

    Research output: Contribution to journal › Journal article › Research › peer-review

  7. Published

    Selective exposure in the context of political advertising: A behavioral approach using eye-tracking methodology

    Marquart, Franziska, Matthes, J. & Rapp, E., 2016, In: International Journal of Communication. 10, p. 2576-2595 20 p.

    Research output: Contribution to journal › Journal article › Research › peer-review

  8. Shaping children's healthy eating habits with food placements? Food placements of high and low nutritional value in cartoons, Children's BMI, food-related parental mediation strategies, and food choice

    Naderer, B., Matthes, J., Binder, A., Marquart, Franziska, Mayrhofer, M., Obereder, A. & Spielvogel, I., 1 Jan 2018, In: Appetite. 120, p. 644-653

    Research output: Contribution to journal › Journal article › Research › peer-review

  9. The selective avoidance of threat appeals in right-wing populist political ads: An implicit cognition approach using eye-tracking methodology

    Matthes, J., Marquart, Franziska, Arendt, F. & Wonneberger, A., 2015, Advances in Advertising Research (Vol. VI): The Digital, the Classic, the Subtle, and the Alternative. Verlegh, P., Voorveld, H. & Eisend, M. (eds.). p. 135-146

    Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

  10. United Feelings: The Mediating Role of Emotions in Social Media Campaigns for EU Attitudes and Behavioral Intentions

    Marquart, Franziska, Brosius, A. & de Vreese, C. H., 28 May 2018, (E-pub ahead of print) In: Journal of Political Marketing.

    Research output: Contribution to journal › Journal article › Research › peer-review

Previous 1 2 3 4 Next

ID: 253773036