Franziska Marquart

Franziska Marquart

Tenure Track Assistant Professor


  1. 2020
  2. Following politicians on social media: Effects for political information, peer communication, and youth engagement

    Marquart, Franziska, Ohme, J. & Möller, J., 2020, In: Media and Communication. 8, 2, p. 196-207

    Research output: Contribution to journalJournal articleResearchpeer-review

  3. Like-minded and cross-cutting talk, network characteristics, and political participation online and offline: A panel study

    Matthes, J., Marquart, Franziska & Sikorski, C. V., 2020, In: Communications. 46, 1, p. 113-126

    Research output: Contribution to journalJournal articleResearchpeer-review

  4. 2019
  5. Knowing is not loving: media effects on knowledge about and attitudes toward the EU

    Marquart, Franziska, Goldberg, A. C., van Elsas, E. J., Brosius, A. & de Vreese, C. H., 4 Jul 2019, In: Journal of European Integration. 41, 5, p. 641-655 15 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

  6. 2018
  7. United Feelings: The Mediating Role of Emotions in Social Media Campaigns for EU Attitudes and Behavioral Intentions

    Marquart, Franziska, Brosius, A. & de Vreese, C. H., 28 May 2018, (E-pub ahead of print) In: Journal of Political Marketing.

    Research output: Contribution to journalJournal articleResearchpeer-review

  8. Children's attitudinal and behavioral reactions to product placements: investigating the role of placement frequency, placement integration, and parental mediation

    Naderer, B., Matthes, J., Marquart, Franziska & Mayrhofer, M., 4 Mar 2018, In: International Journal of Advertising. 37, 2, p. 236-255

    Research output: Contribution to journalJournal articleResearchpeer-review

  9. Shaping children's healthy eating habits with food placements? Food placements of high and low nutritional value in cartoons, Children's BMI, food-related parental mediation strategies, and food choice

    Naderer, B., Matthes, J., Binder, A., Marquart, Franziska, Mayrhofer, M., Obereder, A. & Spielvogel, I., 1 Jan 2018, In: Appetite. 120, p. 644-653

    Research output: Contribution to journalJournal articleResearchpeer-review

  10. 2017
  11. Implizite Kognition und Medien: Zur Notwendigkeit impliziter Messmethoden für die Kommunikationswissenschaft

    Arendt, F., Marquart, Franziska & Matthes, J., 19 Mar 2017, In: Medienjournal. 38, 2, p. 32-42

    Research output: Contribution to journalJournal articleResearchpeer-review

  12. 2016
  13. Campaigning subtle exclusionism: The effects of right-wing populist positive ads on attitudes toward foreigners in Austria

    Marquart, Franziska & Matthes, J., 2016, In: SCM Studies in Communication and Media. 5, 2, p. 223-239

    Research output: Contribution to journalJournal articleResearchpeer-review

  14. Published

    Selective exposure in the context of political advertising: A behavioral approach using eye-tracking methodology

    Marquart, Franziska, Matthes, J. & Rapp, E., 2016, In: International Journal of Communication. 10, p. 2576-2595 20 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

  15. 2015
  16. Published

    Questionable Research Practices in Experimental Communication Research: A Systematic Analysis From 1980 to 2013

    Matthes, J., Marquart, Franziska, Naderer, B., Arendt, F., Schmuck, D. & Adam, K., 2 Oct 2015, In: Communication Methods and Measures. 9, 4, p. 193-207 15 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

ID: 253773036