Jacob Ørmen

Jacob Ørmen

Assistant professor, tenure track

I research user engagement, digital economy, and research methods.

 

Primary fields of research

Digital media, news engagement, social media, communication across media, research methods, media use measurement, log data research

Teaching

I can supervize BA and MA projects within the following areas:

  • Economic and organizational analysis
  • Digital media
  • News and journalism
  • Qualitative methods
  • Quantitative methods
  • Digital methods

Selected publications

  1. Published

    Towards the engagement economy: Interconnected processes of commodification on YouTube

    Ørmen, Jacob & Gregersen, Andreas Lindegaard, 2023, In: Media, Culture & Society. 45, 2, p. 225–245 21 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

  2. Published

    Converging cultures of communication: A comparative study of Internet use in China, Europe, and the United States

    Ørmen, Jacob, Helles, Rasmus & Jensen, Klaus Bruhn, 27 Jul 2021, In: New Media & Society. 23, 7, p. 1751–1772

    Research output: Contribution to journalJournal articleResearchpeer-review

  3. Published

    Institutional Polymorphism: Diversification of Content and Monetization Strategies on YouTube

    Ørmen, Jacob & Gregersen, Andreas Lindegaard, 2023, In: Television & New Media. 24, 4, p. 432-451 20 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

ID: 34332931