Franziska Marquart

Franziska Marquart

Tenure Track Assistant Professor


  1. 2015
  2. Published

    Questionable Research Practices in Experimental Communication Research: A Systematic Analysis From 1980 to 2013

    Matthes, J., Marquart, Franziska, Naderer, B., Arendt, F., Schmuck, D. & Adam, K., 2 Oct 2015, In: Communication Methods and Measures. 9, 4, p. 193-207 15 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

  3. Effects of right-wing populist political advertising on implicit and explicit stereotypes

    Arendt, F., Marquart, Franziska & Matthes, J., Oct 2015, In: Journal of Media Psychology. 27, 4, p. 178-189 12 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

  4. Corrupt politicians? Media priming effects on overtly expressed stereotypes toward politicians

    Arendt, F. & Marquart, Franziska, 1 Jun 2015, In: Communications. 40, 2, p. 185-197 13 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

  5. A New Look at Campaign Advertising and Political Engagement: Exploring the Effects of Opinion-Congruent and -Incongruent Political Advertisements

    Matthes, J. & Marquart, Franziska, 5 Feb 2015, In: Communication Research. 42, 1, p. 134-155 22 p.

    Research output: Contribution to journalJournal articleResearchpeer-review

  6. The selective avoidance of threat appeals in right-wing populist political ads: An implicit cognition approach using eye-tracking methodology

    Matthes, J., Marquart, Franziska, Arendt, F. & Wonneberger, A., 2015, Advances in Advertising Research (Vol. VI): The Digital, the Classic, the Subtle, and the Alternative. Verlegh, P., Voorveld, H. & Eisend, M. (eds.). p. 135-146

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

ID: 253773036