Infrastructures of tracking: Mapping the Ecology of Third-Party Services Across Top Sites in the EU

Research output: Contribution to journalJournal articlepeer-review

Standard

Infrastructures of tracking : Mapping the Ecology of Third-Party Services Across Top Sites in the EU. / Helles, Rasmus; Lomborg, Stine; Lai, Signe Sophus.

In: New Media & Society, Vol. 22, No. 11, 01.11.2020, p. 1957-1973.

Research output: Contribution to journalJournal articlepeer-review

Harvard

Helles, R, Lomborg, S & Lai, SS 2020, 'Infrastructures of tracking: Mapping the Ecology of Third-Party Services Across Top Sites in the EU', New Media & Society, vol. 22, no. 11, pp. 1957-1973. https://doi.org/10.1177/1461444820932868

APA

Helles, R., Lomborg, S., & Lai, S. S. (2020). Infrastructures of tracking: Mapping the Ecology of Third-Party Services Across Top Sites in the EU. New Media & Society, 22(11), 1957-1973. https://doi.org/10.1177/1461444820932868

Vancouver

Helles R, Lomborg S, Lai SS. Infrastructures of tracking: Mapping the Ecology of Third-Party Services Across Top Sites in the EU. New Media & Society. 2020 Nov 1;22(11):1957-1973. https://doi.org/10.1177/1461444820932868

Author

Helles, Rasmus ; Lomborg, Stine ; Lai, Signe Sophus. / Infrastructures of tracking : Mapping the Ecology of Third-Party Services Across Top Sites in the EU. In: New Media & Society. 2020 ; Vol. 22, No. 11. pp. 1957-1973.

Bibtex

@article{7a2b521549f84c92bd699cfd42c963ef,
title = "Infrastructures of tracking: Mapping the Ecology of Third-Party Services Across Top Sites in the EU",
abstract = "Today, websites operate in a modular fashion, outsourcing the surveillance and datafication of users to outside companies, along with security functions, video hosting, and so on. These third-party services (TPSs) function as key enablers of the web, with respect to functionality and the monetization of user activity. Departing from critical data studies and media systems analysis, the article contributes to understanding TPS infrastructures by placing these in a wider context of markets, cultural differences and regulation. Through a study of top-150 websites from the 28 EU countries, the article demonstrates how the use of TPSs varies between different parts of the region and different types of sites, and traces this variation to issues of language, regulatory traditions and differences in online businesses. These insights may inform current debates about surveillance capitalism and big data, by linking different forms of commodification of users{\textquoteright} behavioural data to broader social and cultural structures.",
author = "Rasmus Helles and Stine Lomborg and Lai, {Signe Sophus}",
year = "2020",
month = nov,
day = "1",
doi = "10.1177/1461444820932868",
language = "English",
volume = "22",
pages = "1957--1973",
journal = "New Media & Society",
issn = "1461-4448",
publisher = "SAGE Publications",
number = "11",

}

RIS

TY - JOUR

T1 - Infrastructures of tracking

T2 - Mapping the Ecology of Third-Party Services Across Top Sites in the EU

AU - Helles, Rasmus

AU - Lomborg, Stine

AU - Lai, Signe Sophus

PY - 2020/11/1

Y1 - 2020/11/1

N2 - Today, websites operate in a modular fashion, outsourcing the surveillance and datafication of users to outside companies, along with security functions, video hosting, and so on. These third-party services (TPSs) function as key enablers of the web, with respect to functionality and the monetization of user activity. Departing from critical data studies and media systems analysis, the article contributes to understanding TPS infrastructures by placing these in a wider context of markets, cultural differences and regulation. Through a study of top-150 websites from the 28 EU countries, the article demonstrates how the use of TPSs varies between different parts of the region and different types of sites, and traces this variation to issues of language, regulatory traditions and differences in online businesses. These insights may inform current debates about surveillance capitalism and big data, by linking different forms of commodification of users’ behavioural data to broader social and cultural structures.

AB - Today, websites operate in a modular fashion, outsourcing the surveillance and datafication of users to outside companies, along with security functions, video hosting, and so on. These third-party services (TPSs) function as key enablers of the web, with respect to functionality and the monetization of user activity. Departing from critical data studies and media systems analysis, the article contributes to understanding TPS infrastructures by placing these in a wider context of markets, cultural differences and regulation. Through a study of top-150 websites from the 28 EU countries, the article demonstrates how the use of TPSs varies between different parts of the region and different types of sites, and traces this variation to issues of language, regulatory traditions and differences in online businesses. These insights may inform current debates about surveillance capitalism and big data, by linking different forms of commodification of users’ behavioural data to broader social and cultural structures.

U2 - 10.1177/1461444820932868

DO - 10.1177/1461444820932868

M3 - Journal article

VL - 22

SP - 1957

EP - 1973

JO - New Media & Society

JF - New Media & Society

SN - 1461-4448

IS - 11

ER -

ID: 218649600